2024 ASCP School Forum for Skin Care School Owners and Educators

The wait is over-registration is NOW OPEN for the 2024 ASCP School Forum!

Sunday and Monday, April 7-8, 2024 | The Royal Sonesta Washington, DC Capitol Hill
Registration is limited, so reserve your space soon.
April 7, 2024: 11:00am- 6:30pm ET
April 8, 2024: 8:00am- 3:00pm ET


Registration for the 2024 ASCP School Forum is $199 per attendee. Seats are limited. Secure your spot by registering today!
Premier School members receive one (1) free registration. Free seat registration ends February 29th! If you are a Premier School member, contact your school liaison, email education@ascpskincare.com, or call 800-789-0411.
If you are not a Premier School member but are interested in becoming one, email education@ascpskincare.com, or call 800-789-0411.

Attendees may access the ASCP room block at the Royal Sonesta Capitol Hill by using this link.
ASCP Forum Room Block
Room space is limited. Book early to guarantee your spot.

Attendees providing notification of cancellation 30 days prior to the event date will receive a full refund. Less than 30 days of the event, a refund will be provided, minus a $50 administrative fee.

ASCP Forum Schedule 2024
Presentation Summaries

Sunday, April 7, 2024

11:00 a.m.–12:30 p.m. Check-in and lunch
12:30–1:00 p.m. Welcome
1:00–2:30 p.m. Keynote speech: "Words Matter—Effective Communication"
Presented by Carol Woodard
2:30–3:00 p.m. Break
3:00–4:00 p.m. Government relations panel discussion: "State of the Esthetics Industry: A Discussion on Legislative Matters"
Moderated by Les Sweeney, President, ABMP and ASCP

  • Lance Hostetter, ASCP Director of Government Relations
  • Leslie Roste, Government Affairs, Vice President of Future of the Beauty Industry Coalition
  • Linda Giardinello, Owner/Founder of the New York Institute of Beauty (NYIB)
  • Kellie Napoli, Director of Business Development and Partnerships for American Beauty School (ABS)
  • Heather Kelts, Executive Vice President of Franchise Operations for Salon Professional Education Company (SPEC)
4:00–4:30 p.m. ASCP School Resource Spotlight
4:30–5:00 p.m. Break: Group photo and prize giveaways (must be present to win)
5:00–6:30 p.m. ASCP Cocktail Party and Vendor Expo

Monday, April 8, 2024

8:00–8:45 a.m. Breakfast and welcome back
8:45–10:15 a.m. "Enrolling Gen Z with Empathy and Understanding"
Presented by Jenn Lyles, Executive Director of Beauty Schools Marketing Group
10:15–10:45 a.m. Break
10:45 a.m.–12:15 p.m. "The Essence of Success… It's Not What You Think!"
Presented by Cindy Tusa, Owner/Founder of White Magnolia Advanced Skin Care Institute
12:15–1:00 p.m. Lunch
1:00–2:15 p.m. "The Un-Session: Knowledge Café"
Presented by Maggie Staszcuk, ASCP Education Program Manager
2:15–2:45 p.m. Farewell and prize giveaways (must be present to win)


Full sponsorship info, including special offers for skin care schools, is available at www.ascpskincare.com/ascp-school-forum-sponsors.