Essentials Reimagined
May 12, 2025
9:00 a.m. PT | 10:00 a.m. MT | 11:00 a.m. CT | Noon ET
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By registering for this event, you also agree to be contacted by the brand sponsors
Join us on an insightful journey where we revisit the core principles of your craft—not as a refresher course, but as an opportunity to deepen your expertise and elevate your services. This event is designed to help you rediscover the essentials that form the foundation of advanced techniques.
Together, we’ll explore the nuances of skin biology, ingredient efficacy, and client communication and how they can transform your practice. Expect valuable insights from expert presenters and thought-provoking content that will inspire you to refine your skills and strengthen client relationships.
Let’s reconnect with the fundamentals that empower you as the professional and unlock new possibilities for growth and excellence in the field!
Featured Sessions
10:00a.m. Tackling Hyperpigmentation Through Cutting-Edge Technology, presented by Michael Pugliese, CEO of Circadia
10:45a.m Aging Reimagined: Guiding Clients Through Menopausal Skin Changes, presented by Shawna Rocha, Director of Education of Hale and Hush
11:25a.m. Achieve Consistent Results With Your Lash Lifts, presented by Otto Mitter, Company Director of Elleebana
11:45a.m. Back to Basics: Dry vs. Dehydrated, presented by Stacy Best-Nervis, Brand Educator of Skin Script
12:20a.m. Understanding Skin Glycation for Skincare Professionals, presented by Ella Cressman, Licensed Esthetician of Dermastart Brands
Meet the Presenters
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Michael Pugliese, CEO of Circadia
Michael Q. Pugliese is the CEO of Circadia, a science-driven skincare brand rooted in chronobiology. A leader and educator, Michael has advanced Circadia’s innovative approach, aligning the latest technology in skincare with the body’s natural rhythms. He is a respected speaker and advocate for esthetic education, supporting professionals worldwide with resources to elevate their practice. Known for his commitment to quality and sustainability, Michael has positioned Circadia as one of the most trusted names in the skin care industry.
Shawn Rocha, Director of Education of Hale and Hush
Shawna is the owner of Awaken Esthetics Retreat, and Director of Education for Hale & Hush Skincare and is also licensed in two states. She specializes in sensitive and medically compromised skin with advanced education in Oncology and Immuno-Esthetics and has specialized training in holistic therapies. With experience as both an educator and a learning esthetician, she is passionate about enhancing the esthetics industry and its education. She was voted “Favorite Brand Educator” in Dermascope’s 2024 Aesthetician Choice Awards and for Fave Educator for Lipgloss and Aftershave. Shawna is passionate about this industry and also contributes esthetic articles to many of the industry magazines and online platforms.
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Otto Mitter, Company Director of Elleebana
Company Director, Otto Mitter is a qualified Cosmetic Chemist of the Institute of Personal Care Science and an award-winning global lash & brow educator.
Highly passionate about product ingredients, research and development and ongoing education, Otto is the innovator for the world famous Elleebana One Shot Lash Lift System, Elleeplex Profusion System, Elleeplex ReGEN and Elleebana Brow Henna, as well as Co-Producer of the Belmacil Lash & Brow Tinting System.
Otto continues to extend the boundaries of product development within the world of beauty and works in collaboration with world leaders in cosmetic manufacturing and personal care formulation. Otto received the 2019 Product Integrity Award from the National Association of Lash Artists and was the winner of the 2020 Product Integrity Award at the global NALA awards respectively.
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Stacy Best-Nervis, Brand Educator of Skin Script
Stacy Best-Nervis, Brand Educator, is a licensed esthetician and owner of Brownstone Spa in Phoenix, Arizona. Stacy graduated from the Southwest Institute of Natural Aesthetics in Tempe, Arizona, and opened her spa in 2018. Stacy is passionate about teaching clients and aestheticians on the importance of ingredients as a foundation in providing holistic treatments and well rounding skin care routines.
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Ella Cressman, Brand Educator of Dermastart Brands
Ella Cressman is a licensed esthetician and accomplished skincare professional with years of experience in advancing skin health and education. Known for her passion and expertise, Ella specializes in customizing treatments and regimens that deliver transformative results while empowering clients to feel confident in their skin.
Beyond her work in esthetics, Ella is an advocate for professional education, frequently sharing her knowledge through workshops, industry events, and publications. Her commitment to excellence and innovation makes her a respected voice in the skincare community, dedicated to helping others achieve optimal skin health through a blend of science, artistry, and care.
If you are unable to attend this free education summit, session replays will be available to ASCP members following the event.
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