2019 ASCP Skin Care School ForumASCP School Forum
- May 19 - May 20, 2019
- 9:15 am to 2:30 pm (Mountain Time)
The New Era of Skin Care Education
Embracing the Next Radical Decade in Esthetics
2019 Schedule of Events
Sunday, May 19, 2019
The New Era of Skin Care Education
ASCP Managing Director Tracy Donley takes you on a journey through the history of skin care. What did the earliest esthetic techniques look like, and how did we get where we are today? Tracing a clear line through the evolution of esthetics, Donley will lead a discussion on what the skin care techniques of tomorrow will look like. Where does your school go from here? What is your school's vision of the future? This collaborative discussion will clarify and hone your school's approach to the new era of skin care education.
As we enter the new era of skin care education, change is inevitable—and your marketing plan must reflect this change. Take the broad vision you conceived in session one and learn how to implement a clear, compelling school mission and an effective social media plan to ensure your vision's success. In this session, we will offer tools, resources, and strategies to produce definitive and demonstrable results.
Professionalism and School Best Practices
Student demographics have changed. So have client expectations. Products and technology constantly evolve. Too frequently, freshly-minted school graduates seeking a job face a mismatch. Our curricula and supplemental student support could benefit from a large tweak. A re-look at what professionalism entails offers a fresh lens for a possible school program re-boot.
Ensuring Students' Success in an Evolving Job Market
When was the last time you spoke to a hiring manager about what they look for in a skin care professional? It's probably been a while. In this session, we'll bring the experts to you with a discussion panel featuring high-level hiring managers from across the spectrum of the skin care industry, including franchises, high-end spas, boutique salons, and med spas. What, exactly, do hiring managers look for in a skin care professional? What do they want to see on a resume or in a portfolio? How important is a portfolio? Do recent candidates meet their expectations? What interview readiness skills are new graduates lacking? You'll get the answers to all these questions and more.
How to Get the Most Out of Your Student Clinic
Embrace the biggest untapped resource you have: your student clinic. A student clinic should provide critical opportunities for real-world experience—does yours? Creating highly trained, competent graduates will ensure gainful employment for your students, elevating your school's reputation in the profession (and increasing your profits).
Monday, May 20, 2019
Digital Natives—Tomorrow’s Skin Care Students
The classroom of a modern skin care program looks quite different than it did just a few years ago. Esthetics education requirements are evolving as students increasingly have success learning through digital platforms, but it can be daunting for school owners to say goodbye to the old while adopting all-new learning platforms. Where do you start? In this comprehensive session, you'll learn best practices, become familiar with the most popular digital learning systems, and come away with resources to help your school meet the needs of the new era in skin care education.
Ensuring Inclusivity—Supporting Your Students
Esthetics, like our society, is becoming increasingly more diverse. Diversity is who we are. Diversity in the esthetics classroom means varied learning styles, gender status and identity, physical capabilities, race and ethnicity, sexual orientation, and more. One of the goals of classroom instruction is to help students become respectful and understanding of the many people they interact with both as students in class and as professionals after graduation. In this session, we will focus on supporting diversity, maintaining a positive and inclusive classroom atmosphere, understanding the importance of identity and building long-term relationships that will support students in their career.
Summing it up—Solutions through Collaboration
Take everything you've learned over the past two days regarding common issues and pain points in skin care education and discuss ways to alleviate them. In this session, we will come together to share our ideas in response to the most pervasive challenges facing skin care schools today.
Sunday, Élite Cocktail Reception sponsored by
Join ASCP and Oncology Spa Solutions® for a cocktail and a bite at the Corner Office, the Curtis Hotel's beloved swanky Mad Men-style martini bar. Mingle with fellow school owners, administrators, and decision-makers from across the country; learn about the massive potential of oncology skin care curriculum to enhance your school's program and boost enrollment; and network with some of the industry's most respected brands.
ENGAGE. INSPIRE. LEARN. PROFIT.