PCA SKIN, a company known for its professional peel treatments, invites professionals and consumers to share their peel experiences this Wednesday, March 10, to celebrate the second annual National Peel Day.
The day supports PCA SKIN’s continued mission to educate people on the noninvasive, truly transformative skin treatment and share the real truths on what a peel can do for the health of one’s skin and various skin concerns.
This year’s campaign encourages people to use the hashtag #PeelWithMe to share their peel experience to further generate awareness and understanding for the treatment.
“We are excited to celebrate the second year of National Peel Day. We can all use a little refresh after last year and what better way to start than with your skin,” said Anish Agarwal, Chief Marketing Officer at PCA SKIN. “Last year we worked to destigmatize some of the common misconceptions about peels, the biggest challenge in driving consumer adoption. This year we are continuing that with a campaign that invites people to get an inside look at the in-office peel process.”
In honor of the day, PCA SKIN will be conducting various social media activities to celebrate peels. The brand will take people through the peel journey, sharing personal experiences from professional estheticians and beauty influencers, allowing followers to see firsthand how the process works from beginning to end. They will also host an Instagram Live showing a live peel in action on March 10 as a kick-off to their day-long peel giveaways.
To get the community involved in the festivities and to thank them for their continued support, PCA SKIN will host various giveaway opportunities on Instagram. Occurring every hour starting at 10:00 a.m. MST on National Peel Day, consumers can enter for a chance to win a peel for themselves and a friend. Entering is easy! All they have to do is comment on the Instagram post, tag a friend who they would like to get a peel with, and follow @pcaskin on Instagram.
Furthermore, the brand will introduce a true skin transformation of their own with a revamped look and feel. With more than 30 years in the industry, PCA SKIN has evolved their branding to feature an ownable and modernized style with a nod to their professional heritage that will come to life through new creative elements. The new branding will roll out this March just in time for the yearly celebration.
Recognized by National Day Archives as an official holiday on the National Day Registry, National Peel Day is celebrated annually on March 10.
The PCA SKIN peel portfolio features a wide range of options for all skin types and concerns including TCA and lactic acid blended peels, modified and enhanced Jessner’s solutions, retinoid peels and boosters, and peel alternatives. To receive a PCA SKIN peel from a PCA SKIN Certified Professional near you visit www.pcaskin.com/locator.
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