Marketing Advice

Smarter promotions that work

A key element to business success is a well-defined, cohesive brand.

What or who inspires you? 

Cirocco Stout, LE, shares her perspective on what it’s really like for an esthetician to go solo

Relaxation is more important than ever for clients as they visit the salon for their services

ASCP has a podcast! Created just for skin care professionals and licensed estheticians.

Crisis management tips for your esty business

You may be temporarily closed, but here’s how you can still connect with clients

Selling products is always a challenge, especially those new to retail.

Struggling to get your e-commerce brand into the online market? Take this advice.

Celebrate your small skin care business on Saturday, November 30

What could your beauty school do with $10,000?

 

WOW! Career Toolkits have NEW Resources for schools

                    What path is right for you?

Watch our interview with Lori Crete, as she shares advice on how to become a guest on a podcast and how to start your own

It's the perfect time of year to add a little fun and excitement to your spa space

Register now for the ASCP Skin Care Summit: Ageless Edition
 

Ways to recognize opportunities to build client relationships

Basic massage techniques to make clients happier and more relaxed

Attract clients who are as committed to their skin care as you are!